If there is one day of the year when lying is acceptable, and maybe even expected it’s the 1st April - and, as we love a good laugh, we thought this would be perfect opportunity to be the inventors of a joke ourselves.
That’s why, this April Fool’s Day, you saw the launch of a new product… We wanted it to be something exciting that brought together two of the things we are most passionate about: print (of course) and renewable energy. After partaking in some pretty intense brainstorming and enthusiastic idea sharing, the SoloRange™ was born, and more specifically SoloPape™.
The idea behind SoloPaper™ was to take eco-friendly methods and invent a revolutionary product that not only looks incredible but also doubles up as a handy gadget that utilises solar power in a simple yet effective way.
Imagine, a solar-powered business card that is readily available to charge your device – what a life saver! And, the best thing about all this is that we don’t believe this idea is too far-fetched! With the outstanding rate at which technology is evolving, we don’t see why this April Fool’s couldn’t become a reality in the very near future.
At Hatch, we have very strong environmental beliefs, and our green business initiatives show just how dedicated we are to make conscious decisions that ensure we are as eco-friendly as possible. From being the first UK printer to hold the Vegetarian Society Approved vegan accreditation and including recycling paper as stock options to offering green delivery services with Gophr and having LED lighting in our factory – in line with this, the SoloRange™ was not only born to impress, but also to get people thinking about all the existing ways in which they can make their business more environmentally friendly.
We’d love to know what you thought of the SoloPaper™ business card! Did we have you fooled? Or maybe you saw right through us… either way, we hope you liked the idea and had as much fun this April Fool’s Day as we did! And, should this awesome product ever become a reality – you can expect to find it on Hatch. Follow us on Twitter, Instagram, and Facebook to stay up to date with all our new product launches, industry news, and exclusive offers and promotions.
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